Media Buyer – Digital Advertising Specialist

About the role

We are looking for an analytical, proactive Media Buyer to join our team and manage digital advertising campaigns across multiple platforms, ensuring efficient budget use and meeting client commercial goals.

Key responsibilities

• Design media strategies aligned with client objectives and target audiences.
• Create, manage, and optimize multichannel advertising campaigns.
• Administer budgets, bids, audience segmentation, and investment distribution.
• Monitor performance metrics such as CPC, CPM, CPA, CTR, and ROAS.
• Conduct A/B tests and identify opportunities for improvement.
• Prepare reports, present results, and provide data‑driven recommendations.
• Coordinate with creative, content, and client‑service teams.
• Stay up‑to‑date with platform trends and updates.

Required profile

• Bachelor’s degree in Marketing or a related field.
• Specialization or solid knowledge in digital marketing.
• At least 3 years of experience managing paid media campaigns.
• Strong analytical and synthesis abilities, initiative, results orientation, and good interpersonal skills.
• Availability to work onsite.

Required skills

• Meta Ads (Facebook/Instagram)
• Google Ads
• TikTok Ads
• LinkedIn Campaign Manager
• Programmatic advertising platforms