Consultor Comercial – Generación de Leads B2B

About the role

The Commercial Consultant is responsible for identifying and qualifying new business opportunities through proactive outbound prospecting. Acting as the first point of contact with potential customers, the role schedules qualified meetings for Account Executives and directly contributes to the company’s revenue growth. This position is based in Guatemala City and is part of a global logistics and technology firm.

Key responsibilities

• Prospect new opportunities via cold calls, emails, LinkedIn and other outbound channels.
• Identify and qualify leads according to predefined criteria.
• Schedule qualified meetings for the Account Executive team.
• Research target companies and key decision‑makers.
• Maintain a healthy and constant sales pipeline.
• Follow up prospects through structured outreach campaigns.
• Update all prospect information in the CRM system.
• Collaborate closely with Sales and Marketing to optimise lead‑generation efforts.
• Meet and exceed daily, weekly and monthly activity KPIs.
• Stay informed about envia.com products, services and industry trends.
• Provide market feedback and customer insights.

Required profile

• University or technical university degree in Business Administration, Marketing, Commerce, Engineering or a related field.
• Residence in Ciudad Guatemala (mandatory).
• Minimum 1 year of experience in B2B sales, lead generation, tele‑sales or business development.
• Excellent verbal and written communication skills.
• Proven experience with cold calling and outbound prospecting.
• Strong interpersonal and relationship‑building abilities.
• Comfortable working with sales KPIs and targets.
• Good organisational and time‑management skills.

Required skills

• Experience with CRM platforms such as HubSpot, Salesforce or Zoho.
• Familiarity with LinkedIn Sales Navigator or similar prospecting tools.