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Coordinador de Trade Marketing (80% campo / 20% oficina)

ManpowerGroup · Guatemala

Mid 🇪🇸 Español
Excel

Descripcion del puesto

About the role

We are looking for a Trade Marketing Coordinator who will ensure our brands achieve optimal visibility, availability and execution at the point of sale. The position combines extensive field work (about 80% of the time) with office planning to drive sell‑out growth for our clients.

Key responsibilities

  • Lead and develop teams of supervisors and promoters.
  • Design and implement strategies that boost sell‑out.
  • Negotiate displays and strategic spaces with clients and retail chains.
  • Ensure correct execution of promotions, product launches and activations.
  • Analyze commercial indicators, inventories and results to support decision‑making.
  • Collaborate with Sales, Marketing and Logistics to maximise results.
  • Visit points of sale regularly to guarantee execution excellence.

Required profile

  • Bachelor’s degree in Marketing, Administration, Industrial Engineering or a related field.
  • Minimum 4 years of experience in Trade Marketing.
  • Proven experience in mass‑consumer, retail or distribution companies.
  • Experience managing promoter teams and field supervision.
  • Advanced Excel skills and ability to analyse commercial indicators.
  • Intermediate English proficiency.
  • Availability for flexible schedules and frequent travel.
  • Strong negotiation skills and results‑oriented mindset.

Required skills

  • Advanced Excel
  • Intermediate English

What we offer

  • Opportunity to contribute to the growth of leading brands.
  • Constant challenges with autonomy to execute strategies.
  • Professional development and career growth.
  • Dynamic, results‑oriented work environment.

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ManpowerGroup

Guatemala